Creator Tools: How to Get More Views and Go Viral on TikTok

Famous TikTokers like Charlie D’Amelio, Addison Rae, and Bella Poarch are paid millions of dollars from their viral videos. You can do it too by using TikTok creator tools and following the steps discussed in this article. 

Here, you’ll learn: 

  1. Does TikTok pay content creators? 
  2. How to get creator tools on TikTok?
  3. 5 creator tool tips to go viral on TikTok
  4. And many more…

Does TikTok pay content creators?

All sorts of content can be found on TikTok, making it an excellent social media platform in the creator economy. Users spend around 68 minutes per day scrolling videos on the app. 

If you want to make money on TikTok, you should definitely care about this number. 

Since TikTok hasn't stated how much they pay their creators, there's no official baseline salary for them. However, new information reveals that TikTok pays its creators between 4 and 6 cents for every 1000 views. However, even at this point, there has been a lack of clarity regarding the payment, the processing, and any other calculation related to the salary.

It's clear from the lack of disclosure that the specific salaries handed out to different creators aren't consistent. TikTok recently said they were working on making the entire payment process more efficient, even though many users have complained about this lack of transparency.

One of the most used creator tools on TikTok is the Creator Fund. It's not an ad income-sharing service like AdSense on YouTube, rather it’s a way for TikTok to reward its most successful creators using a portion of the profits they generate.

You may wonder, “How can I apply for the TikTok Creator Fund?

You can only apply for the Creator Fund if you’re:

  • From the United States, Great Britain, Germany, France, Spain, or Italy.
  • 18 years old or older.
  • Followed by 10,000 users
  • Watched by 100,000 people in the last 30 days
  • Strictly following the rules of the TikTok community

How to get creator tools on TikTok?

Creator Fund or paid views isn’t the only way for you to make money on this app. You may explore other creator tools on TikTok, namely, Creator Marketplace, Live Gifts, Video Gifts, and Tips. 

Creator Marketplace

TCM, which stands for Tiktok Creator Marketplace, came out in 2020. It works as an analytics and creator tool to find out how many people an influencer or creator reaches, their views, and what kind of audience they have. 

By looking at these pieces of information, a brand can quickly choose a content creator to work with. In simpler terms, the Tiktok creator marketplace allows brands and businesses to see the profiles of content creators, including the number of likes, followers,  shares, and comments.

To become an influencer in the Tiktok Creator Marketplace, you must meet the following requirements: 

  • A following of more than a million people
  • A total of three videos have been uploaded in the previous 28 days.
  • At least 18 years old
  • In the last 28 days, more than 100,000 video likes have been accrued.

LIVE Gifts

LIVE Gifts feature allows your TikTok viewers to show their appreciation for your work by reacting to your live stream videos. TikTok Diamonds can be earned through LIVE Gifts. TikTok users can then exchange their diamonds for cash.

To be eligible for this TikTok creator tool feature, you must meet a few conditions. You must be: 

  • A member of the Creator Next program
  • Living in the U.S., U.K., Germany, France, Italy, or Spain
  • At least 18 years of age 
  • Following TikTok’s Community Guidelines and Terms of Service.
  • Followed by 10,000 users

Video Gifts and Tips 

LIVE Gifts and Video Gifts are both identical. However, the latter allows creators to collect Diamonds, which serve as virtual gifts in short clips and videos rather than live broadcasts. Video Gifts demand 100,000 followers, which is much harder to get than 10,000 followers for LIVE Gifts. 

Besides the required number of followers, you must also meet a few conditions before acquiring Diamonds from Video Gifts.  You must be:

  • A member of the Creator Next program
  • Living in the U.S., U.K., Germany, France, Italy, or Spain
  • At least 18 years of age 
  • Following TikTok’s Community Guidelines and Terms of Service.

5 Creator Tool Tips to Go Viral on TikTok

The beauty of TikTok is that any video can become popular and go viral. TikTok's organic reach surpasses any other social media network by a wide margin. 

No matter how many likes, comments, and shares you get on a TikTok video, it doesn't necessarily mean it has gone viral. The amount of views on a TikTok video, not the number of likes, determines whether or not it goes viral.

If you’re planning to apply for creator tools on TikTok and monetize your videos, make sure to follow these tips: 

Avoid uploading long videos 

Users on TikTok have a short attention span, and they can simply switch to another video in a matter of seconds. When given a choice, most people would rather watch a video that lasts seven seconds than one that lasts 30. Keep your TikTok video as brief as possible if you want it to go viral.

Create relatable content 

People would prefer to watch something that brings value to their life than just random videos. Go directly to the source of the problem if you want to find a solution that brings value to many people. Using onscreen text with bullet points is an excellent way to deliver helpful information.

Schedule post regularly 

You'll need to schedule your post regularly to appear on other people's For You pages because TikTok's algorithm rewards users who upload more frequently and provide more traffic to the network. 

As long as your content is still of high quality, you can upload one TikTok every day or three times a week. Maintaining a regular posting schedule encourages your followers to return to your account to see whether you've posted any new content.

Collaborate with other creators 

Collaborating with other TikTok content creators and influencers is another way to promote your videos and get more views. Try to make friends with them, especially those who provide similar content as you. You can do this by commenting on their videos and contacting them via private message.

That way, you can arrange to collaborate on each other's social media profiles. It's a good idea to collaborate with other TikTokers to bring your content in front of a new audience.

Strengthen Interaction 

Increasing your number of views can also be achieved by interacting with your viewers. Post TikToks that people can stitch or answer in the comments section to get more people involved.

As soon as a user engages with your TikTok, you have a greater chance of them seeing your videos again. They'll be more likely to follow your account because they'll perceive your content to be of interest to them.

Another way you can spark engagement and interaction is to build an online community. Online community platforms like Backspace allow you to build relationships and trust among your followers. 

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.


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